Experiment, Learn, Repeat: The Key to Unlocking Your Digital Marketing Potential
Don't miss out on this honest, behind-the-scenes look at innovation and growth.
Key takeaway: ideas are just that - ideas. Until we try them out, we'll never know how they'll resonate with our audience. So, let's keep experimenting, learning from each other's successes and failures and continually refining our approach.
One thing that's always kept me on my toes is the importance of trying new things and being open to change.
Don't get me wrong, having an idea in mind is great, but without testing it out, we'll never know its true potential.
Take, for example, our recent experiment with the forum on the influencerTips website. We took a chance and moved the content to another space and ended up having to juggle two separate platforms.
Did it pay off! Yes and No.
Yes, the community engagement was stronger on the separate forum and people were more interested in signing up.
No, the juggling on two separate platforms was too much of a struggle.
But here's the key takeaway: ideas are just that - ideas. Until we try them out, we'll never know how they'll resonate with our audience. So, let's keep experimenting, learning from each other's successes and failures and continually refining our approach.
Moving forward the forum will be integrated with learnings back into the main influencerTips website
Watch the video to learn more.
And on a personal note, don't worry you will not see too many pictures of my dog in the videos and I promise to keep the Joy filled moments to a minimum! But it sort of did make sense as we were talking about making time to get the work done, combining things together and finding "joy" in the process.
Let's get a conversation started! What new things have you been thinking of trying in your digital marketing journey that have failed that you have learnt from.